abio Caballero Jr. is a fifth-generation coffee producer. In 2019, he teamed up with his grandfather, Fabio Caballero – a lifelong grower and pioneer of high-quality coffee – to purchase Finca La Salvaje. This marked the start of a new chapter in a family legacy defined by quality, innovation, and a deep respect for the land.

That vision quickly bore fruit: in 2025, the farm took first place at the Cup of Excellence in the “Exotic Variety” category.

From day one, they planted Java and Gesha – a bold move aimed at a discerning market. Over time, they’ve expanded their varietal range, including this standout Catuai.

Nestled in San Isidro, Santa Ana, La Paz, Finca La Salvaje is 90% shade-grown. The name speaks for itself – a wild, biodiverse ecosystem home to native wildlife, vibrant birdlife, natural springs, and dense forest. From a distance, the coffee trees are barely visible, hidden among the thick, thriving vegetation.

The farm is also a vital water source, with several natural springs that supply two neighbouring communities. Protecting these resources – and the broader ecosystem around them – isn’t just a priority; it’s a responsibility.